We are delighted to have been shortlisted for the B2B Marketing Awards 2014, having submitted a strong campaign entry with support from our client Fujitsu, our team are overwhelmed to have made the shortlist for the ‘Most Commercially Successful Campaign’ category.
The Awards have seen a record number of entries this year, with over 500 from around The World. For Our Team to have been recognised by such an experienced & highly regarded judging panel has been a real boost for Affari Media. B2B editor-in-chief Joel Harrison highlights the standard of entries for 2014.
Both in terms of quantity and quality of entries to the B2B Awards, this is great news for the B2B sector.
We’ve seen some fantastic work submitted to us once again this year, and judges have had to work really hard just to choose the shortlist. Many congratulations to those who made the cut this time, and commiserations to those who were unsuccessful – the quality of entries means that some perfectly good campaigns didn’t have the X-factor to propel them to the final round.
The Campaign entitled; ‘The Storage Papers’ allowed our team to demonstrate a raft of expertise from graphic design, 3D animation, and engagement to message delivery. The results (thus far) illustrating tremendous ROI for Fujitsu. The recognition of the standard of work by our client was integral to the success of our submission…
The standard of work delivered by Affari for this campaign was incredible. Not only did they produce a fantastic creative eGuide for lead generation and sales enablement, they also produced 5 videos of such superb quality that they are now being used by Fujitsu across other parts of the UK&I portfolio. The reuse of the video work into our London Innovation Centre as a training and sales technique is absolutely ground breaking stuff and that’s why we work with Affari – they push themselves, their work & us to higher standards and have fun doing it!
– Marketing Manager, Fujitsu UK&I
Project: Infrastructure eGuide II & x5 Animation
Affari now look to the Award Ceremony with everything crossed. Affari’s Managing Director Craig Brothers reflects on the achievement;
“We are a relatively young agency in terms of the time we have been in existence, so to have achieved a shortlisting in the B2B Awards is fantastic and a real confidence boost for all our team” as well as highlighting the great work we have produced within the Tech sector. We are building a great agency with a brilliant culture, client list, team & future – this is the icing on the cake for the last few years of hard work”.
For a full list of campaigns and companies on the shortlist visit b2bmarketing.net/awards
The winners of the B2B Awards will be announced at the gala dinner, which takes place at the HAC on November 20th.
